Community is More Than Just Social Media

By Matt Trocchio

This is a brief add-on to the great post from my colleague Alex earlier this week. Seeing the different charitable projects run from each office reminds me why I’ve been with SHIFT for the past 5 years.  The company finds good people – not just good at what they do – but good in the very best sense of the word.  SHIFTers care about the quality of their work and the quality of life for others.

Community is a word you see thrown out quite a bit in the social media space.  What is important is to not lose sense of the physical community you are a part of.  If you are fortunate enough to be reading or writing a blog, then you should always remember that you have it better than a lot of other people in this world.  The Boston office this year conducted a drive for the Greater Boston Food Bank and as part of efforts learned some pretty scary eastern MA statistics:

*   320,000 people or 7% of the population uses emergency food programs annually
*   More than one in three households served has a child under the age of 18
*   Over 10% of those who receive emergency food assistance are 65 or older
*   57% of the people served have to choose between food and rent, medicine, or heat
*   84% have a place to live but cannot get the food they need

Thanks again to all of you for making a difference.  Happy Holidays!

2 Responses to “Community is More Than Just Social Media”


  1. 1 Kimberly December 28, 2009 at 4:14 pm

    It was so great to see so many SHIFTers contribute to such a wonderful cause! I still want to know who brought in the Fruit Loops…


  1. 1 Community is More Than Just Social Media « Slice Trackback on December 24, 2009 at 9:50 am
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