Inside the SHIFT Studio: Amanda Grinavich

  1. Name:  Amanda Grinavich (@agrinavich)
  2. Hometown:  Born in Houston, raised right outside of Scranton, PA
  3. Where did you go to college?  Boston University
  4. How long have you worked at SHIFT?  I did two tours as an intern (Summer of ’09 and spring of ’10) before being hired in the beginning of April 2010!
  5. Use four words to describe yourself:  Red-headed (an adjective in itself, trust me), independent, ambitious, loyal
  6. What made you enter the PR industry?  The ability to write, be creative and build relationships with people. It combined everything I was looking for in a career.
  7. When you Google yourself, what’s the first thing that pops up?  My Twitter page!
  8. What blogs or Web sites do you read every day?  I have over 200 RSS feeds, so I read quite a bit. My favorites are: the New York Times, Politico, Seth Godin’s blog, Lifehacker, Mashable, Deadspin, Puck Daddy and, TechCrunch.
  9. If there was a cocktail created just for you, what would you name it?  The Firecracker
  10. Tell us something unexpected/surprising about you.  I geek out on hockey like no other.


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